The Mental Health Foundation
This campaign was shot for the Mental Health Foundation ahead of Wear It Green Day, part of Mental Health Awareness Week 2026, an annual initiative raising funds and awareness for good mental health across the UK. The brief was a studio portrait series featuring supporters including Dr Ranj Singh, Ore Oduba, Fats Timbo, Jim Chapman, Gabby Roslin, Melvin Odoom, Veronica Green, and Ellis Ranson.
Each portrait was made to feel warm, fun and direct, personal enough to resonate on social media while carrying the spirit of the campaign. The resulting images were used across the Foundation’s communications to encourage people to wear green, donate, and show the world that mental health matters.
